K.I.S.S. - Keep it simple, stupid!

KISS is recommended in so many industries, and in the design field it is truer than ever. Design is a dynamic and communicative field where countless elements come together to convey the intended message. But the more you add to a design, the more cluttered it becomes and the more likely it is that the message will get muddled. That's why it's so important that a website's design is simple so that the message can be communicated effectively.

Here are a few tips on how to comply with KISS -

• Simple is always better. Make it visible, not visual.

• The task of a designer is to communicate in the simplest possible way.

• Clean, clear and concise is more useful than flashy and cluttered! Eliminate the clutter and make the site easy to navigate.

• Keep your design simple so people can focus on the content.

• For a good design, I recommend using a maximum of two fonts and no more than 3 colors to keep it simple and avoid confusion.

• Don't overcomplicate your design. Occam's razor" says that the simplest explanation is most likely the correct one.

• Making the simple complicated is commonplace. Making the complicated simple - incredibly simple - that's creativity. That is design.

• If it serves no purpose, take it away. Ultimately, additional graphics only serve as a distraction.